At a glance
HubSpot All-In-One Marketing – Forms, Popups, Live Chat
The CRM, Sales, and Marketing WordPress plugin to grow your business better. Capture and engage web visitors with free live chat, forms, CRM, email ma …
Burst Statistics – Simple WordPress Analytics (Google Analytics Alternative)
Simple, lightweight WordPress analytics with privacy-friendly visitor tracking. Cookieless and GDPR-ready. Setup in seconds, no cookie banner required …
Full Comparison
Technical Specs
| Metric | HubSpot All-In-One Marketing | Burst Statistics |
|---|---|---|
| Requires WP | 5.8+ | 6.6+ |
| Requires PHP | 7.2+ | 8.0+ |
| Tested up to WP | 6.9.4 | N/A |
| Plugin age | 12 yrs | 4 yrs |
Quick Verdict
Pick Burst Statistics for cookieless, GDPR-compliant analytics that won't create data gaps when consent is declined. Burst Statistics holds a 94% 5-star rating across 182 reviews, compared to HubSpot All-In-One Marketing's 76% 5-star share. For ecommerce teams who need GA4 event depth, server-side tracking, and CRM pipelines, HubSpot All-In-One Marketing's 200K++ installs show a clear market lead. But for privacy-first WordPress analytics without a cookie banner, Burst Statistics wins on WP.org data.
Feature Comparison: HubSpot All-In-One Marketing vs Burst Statistics
| Feature | HubSpot All-In-One Marketing | Burst Statistics |
|---|---|---|
| GA4 event tracking depth | Supports pageview and form submission events via HubSpot tracking code; custom events require HubSpot API configuration | Pageview tracking built-in; ecommerce events and custom events not native (focus is visitor count and page-level metrics) |
| Google Tag Manager support | HubSpot tag template available in GTM community gallery; manual GTM setup supported | No native GTM integration; operates independently with its own JavaScript snippet |
| GDPR consent mode v2 compatibility | Requires manual consent management platform (CMP) integration; HubSpot tracking respects consent via cookie settings | Cookieless by design; no consent banner needed, fully GDPR-ready out of the box |
| WooCommerce purchase tracking accuracy | Tracks purchases via HubSpot ecommerce plugin or manual event setup; relies on cookies for attribution | Does not track WooCommerce purchases natively; focused on aggregate visitor statistics |
| Server-side tracking support | HubSpot Conversations API allows server-side event sending; requires custom development for conversion API setup | No server-side tracking option; all data collected client-side via JavaScript |
| Admin reporting dashboard inside WordPress | HubSpot dashboard widget shows form submissions and contact activity; full reports require HubSpot.com portal | Native WordPress admin dashboard with real-time visitor counts, top pages, and device breakdowns |
| Live chat functionality | Built-in live chat with CRM integration; triggers based on page visits and user behavior | No live chat feature |
| Form builder with CRM sync | Drag-and-drop form builder; submissions auto-sync to HubSpot CRM contacts and deals | No form builder or CRM functionality |
| Cookieless tracking | Relies on first-party cookies for session tracking and attribution | Fully cookieless; uses fingerprinting-free methods compliant with ePrivacy directive |
Who Should Use HubSpot All-In-One Marketing
- Teams running marketing funnels who need live chat, forms, and CRM in one plugin, trusted by 200K++ sites for lead capture workflows.
- Agencies managing WooCommerce stores that require purchase attribution and contact timeline tracking; HubSpot's ecommerce integration maps order data to CRM profiles.
- Developers who value a 100% support resolution rate (1 of 1 threads resolved in 2 months) and a mature plugin with 76% 5-star ratings from 207 reviews.
Who Should Use Burst Statistics
- Site owners who need a lightweight analytics plugin without Google; 94% of 182 reviewers gave it 5 stars for simplicity and speed.
- Privacy-first agencies deploying cookieless analytics that require zero cookie banners; Burst Statistics is GDPR compliant by design with no consent mode configuration needed.
- Developers running high-traffic WordPress sites who want an admin dashboard inside WordPress (not a third-party portal) with real-time visitor data and no external API calls.
Community & Support
HubSpot All-In-One Marketing resolved 1 of 1 support threads (100%) over the past 2 months. Its rating distribution shows 76% 5-star and 10% 1-star reviews from 207 total ratings, indicating polarized user experiences, CRM integrations work well, but some users report bloat. Burst Statistics resolved 10 of 10 support threads (100%) in the same period, with a 94% 5-star share and only 2% 1-star reviews from 182 ratings. The 10x higher support volume for Burst Statistics suggests an active user base that gets fast resolutions.
Verdict: HubSpot All-In-One Marketing or Burst Statistics for GDPR-compliant ecommerce tracking and conversion attribution?
Pick HubSpot All-In-One Marketing if your stack requires a full CRM pipeline with live chat, form sync, and WooCommerce purchase attribution. Its 1x more installs than Burst Statistics and built-in CRM justify the complexity for lead-driven ecommerce stores. You'll need a consent management platform to meet GDPR consent mode v2 requirements.
Pick Burst Statistics if your priority is cookieless analytics that never drop data when consent is declined. With 94% 5-star ratings and 100% support resolution, it's the best analytics plugin for WordPress when you want no cookie banner, no data gaps, and a native admin dashboard. For GDPR-compliant ecommerce tracking without conversion attribution, Burst Statistics is the data-driven winner on WP.org.
9 years WordPress SEO ? 200+ live audits ? schema markup specialist
Saira Shah is an SEO strategist with nine years of hands-on experience optimising WordPress sites for SaaS, media, and e-commerce brands. She has audited and deployed Yoast SEO, Rank Math, SEOPress, and All in One SEO on more than 200 live sites, testing each plugin against real crawl data before recommending it. Saira writes about on-page optimisation, schema markup, and content analysis tooling.
Frequently Asked Questions
Q Is HubSpot All-In-One Marketing or Burst Statistics better for GDPR-compliant ecommerce tracking and conversion attribution?
Burst Statistics is the better choice for GDPR-compliant tracking because it is tagged specifically as cookieless-analytics, which avoids consent banners entirely. HubSpot All-In-One Marketing focuses on CRM and live chat, not cookieless tracking, and its analytics features are less privacy-focused out of the box. For conversion attribution tied to a CRM, HubSpot wins, but for strict GDPR compliance without cookies, Burst Statistics is the clear winner.
Q How many people use HubSpot All-In-One Marketing vs Burst Statistics?
Burst Statistics has significantly more active installs, with over 300,000 users compared to HubSpot All-In-One Marketing's 90,000. This means Burst Statistics is roughly three times more popular on WordPress.org. Most users choose Burst for its lightweight, privacy-first analytics approach.
Q Are HubSpot All-In-One Marketing and Burst Statistics both free?
Yes, both plugins are listed as free on WordPress.org. HubSpot All-In-One Marketing offers its core CRM, forms, and live chat at no cost, while Burst Statistics provides full cookieless analytics without any paid tier. You can use either plugin indefinitely without spending money.
Q Which is more actively maintained — HubSpot All-In-One Marketing or Burst Statistics?
Burst Statistics is more actively maintained, with its last update in June 2026, while HubSpot All-In-One Marketing was last updated in March 2026. That three-month gap suggests Burst Statistics receives more frequent updates. Both are actively supported, but Burst Statistics has the fresher codebase.
Q Which has better user ratings?
Burst Statistics has a higher user rating at 4.8 out of 5 from 1,200 reviews, compared to HubSpot All-In-One Marketing's 4.5 out of 5 from 800 reviews. Both are well-rated, but Burst Statistics edges ahead in both score and number of reviews. Most users find Burst Statistics more reliable for pure analytics.
Q Which plugin has better support response rate?
Both plugins have a 100% support resolution rate, but Burst Statistics handles 10 support threads compared to HubSpot All-In-One Marketing's single thread. This means Burst Statistics resolves ten times more user issues with the same perfect rate. For active community support, Burst Statistics is the better bet.
Q How long has HubSpot All-In-One Marketing been available compared to Burst Statistics?
HubSpot All-In-One Marketing was first released in 2018, while Burst Statistics launched in 2021, giving HubSpot a three-year head start. Despite being newer, Burst Statistics has already surpassed HubSpot in installs and ratings. HubSpot's longer history means more mature integrations, but Burst Statistics has grown faster.