YITH WooCommerce Wishlist

What is YITH WooCommerce Wishlist?

YITH WooCommerce Wishlist is a tool that lets shoppers save products for later. Customers can bookmark items, share their list for gifts, or post it on social media. This drives indirect advertising for any WooCommerce store. The plugin has been on the market for 13 years, which is a long run in WordPress plugin terms. It is developed by YITHEMES, a known vendor in the ecommerce space.

The current version is 4.15.0, last updated in May 2026. It claims over 900,000 active installations, though the WordPress.org counter shows 400,000+ active installs. The plugin holds a 3.9 out of 5 rating from 262 reviews. The rating split is notable: 65% are 5% are one-star. This suggests strong satisfaction for many users, but a vocal minority has faced issues.

Key Features of YITH WooCommerce Wishlist

• Add to Wishlist on Shop Pages: The button can appear on archive pages, category pages, and product loops, not just single product views.
• Product Variation Support: When a user picks a specific color or size, that detail is saved inside the wishlist entry.
• Customizable Wishlist Table Columns: Store owners can choose which data columns appear, tailoring the list layout to their needs.
• Shortcode Placement Flexibility: You can move the "Add to Wishlist" button using shortcodes or by editing theme template files.
• Style Customization via CSS: Change background, text, and border colors, or apply custom CSS to match your brand.
• Page Selection for Wishlist: You pick which existing page on your site holds the wishlist table, giving you control over navigation.
• Remove from Wishlist Button: A clear "Remove" option appears when a product is already saved, improving user experience.
• Template Override Support: Developers can copy the "wishlist.php" file into their theme's "woocommerce" folder to fully customize the layout.

Who Should Use YITH WooCommerce Wishlist?

This plugin fits store owners running WooCommerce who want to reduce abandoned interest. If a customer leaves without buying, a wishlist gives them a reason to return. It works for stores selling gifts, fashion, electronics, or any catalog with repeat browsing. The 400,000+ active installs show it scales from small shops to larger stores. Beginners can handle the setup, as the plugin adds a submenu under "YITH Plugins" with clear options.

Advanced users will appreciate the template overrides and shortcode system. The free version covers basic needs like showing the button on shop pages. The premium version adds features for marketing, such as sending promotional emails to users who added a specific product. The plugin requires WordPress 6.8+ and PHP 7.4+, so it suits modern hosting environments. If you need a simple wishlist without coding, this is a direct fit.

Installation & Setup

Installation is standard: unzip the file, upload the folder to wp-content/plugins/, and activate the plugin from the Plugins page. After activation, a new "Wishlist" submenu appears under "YITH Plugins" where you configure settings. Beginners can handle this, but you may need to regenerate permalinks from Settings > Permalinks if the wishlist page returns a 404 error.

Support & Community

Support data from the last two months shows a concerning trend. There are 6 open support threads, with zero resolved. That is a 0% resolution rate in that period. Combined with the 20% one-star rating, this suggests that some users encounter bugs or compatibility issues that go unanswered. The plugin is 13 years old, so the core is mature, but theme conflicts after updates are a known pain point. The FAQ advises checking if your theme overrides plugin templates, especially after version 4.16.0 upgrades.

The 65% five-star rating indicates most users get it working without trouble. The plugin's longevity and high install count mean a large community exists, but official support responsiveness is weak based on recent threads. If you run into problems, the documentation and FAQ on WordPress.org are your best bet for self-help.